Like the money tree for wearables. It seems to have some automatically donated items (from plot characters) but I'm not fast enough to snag any of them. Hopefully this will also help clothing prices go down a bit. And be a place to direct n00bs who go, "I NEED CLOTHS PLZ."
I think that this thing is a good idea, and hopefully it will lower background prices at least. It is funny though exactly who donates to it. Jerdana doesn't exactly seem like the giving type.